Ideation

IDEATION: 

• The process of forming ideas from conception to implementation, most often in a business setting.

• Expressed via graphical, written, or verbal methods, and arises from past or present knowledge, influences, opinions, experiences, and personal convictions.

• Derived from brainstorming sessions, online forums, seminars, surveys, social media platforms, and team-building exercises.

• Contributors to the ideation process can be an individual or anyone from an organization from the CEO to an intern with an innovative idea.

• Mostly originates from trying to fix a problem; ideation is commonly reverse engineered.

• Styles of ideation include problem solutions, derivative ideas, and symbiotic ideas.